Blog #11: Austerity from Europe
Five-hundred-and-forty degrees away from the ultra-extravagant European hypermarket invasion of the United States in the 1980s—a surprise...
Blog #10 The Huey Long Influence
Sometime around 1930, when he was nineteen, maybe twenty years old, John Schwegmann and his best friend, Wilfred Meyer, took a stroll...
Blog #9: John Schwegmann’s Warrior Nature Best Expressed Through Music
The essence of John Schwegmann’s warrior nature is best expressed through music. Consider how lyrics from four songs composed in his...
Blog #8: Schwegmann’s Warrior Nature Redux – Business with a Conscience
In the long-lost Germanic Jute dialect, “schweg” meant axe, as in battleaxe—one of the most fearsome weapons of the Dark and Middle Ages....
Blog #7: Schwegmann’s Warrior Nature
John Schwegmann was a fightin’ man. Throughout his life, whenever faced with tough odds or powerful foes, he stood his ground, refusing...
Blog #6: An Eccentric Panoramic Survey of U.S. Retail History
From its own peculiar vantage point, The People’s Grocer presents a panoramic survey of U.S. retail history spanning nearly 150 years—from t
Blog #5: Don Quixote Tilts at the Superdome
John Schwegmann’s most futile political battle was fought over the fate of the Superdome. While he was not opposed to the idea of a domed st
Blog #4: A Unique Take on Crescent City History
Through the eccentric lens of the life and times of John Schwegmann, The People’s Grocer presents a unique perspective on Crescent City hist
Blog #3: Discounters Owe Schwegmann a Deep Debt of Gratitude
Every retailer in business today—brick-and-mortar storeowner and online seller alike—owes a deep and long-past-due debt of gratitude to John
Blog #2: Focus on the Bywater
The People's Grocer opens with a historical tour of the Bywater—the Upper Ninth Ward neighborhood that gave birth to the Schwegmann lega